Resources

ICYMI— The Human Resources Lifecycle of a Business

We want to share our expertise and knowledge about the lifecycle of an employee – from hiring to firing – with you. Below is a recap of our October Bank & Brews workshops focused on four aspects of human resources which are vital to a business (and improving the bottom line): hiring, building, coaching & disciplining employees. Make sure to download the templates from each workshop!

Tips to Keep Your Business Secure Online

Consider Yahoo, Marriott International, Adult Friend Finder, Anthem, and Target. What do these companies have in common? They’ve all experienced some of the largest data breaches in history. The scary thing is that you can’t protect all your data all the time, but there are many things you can do to guard against a cyber-attack.

Spring Cleaning Your Finances

Just as you declutter your closets and tidy up your living space, now is the perfect time to give your financial situation a thorough once-over. At Extraco Banks, we understand the importance of keeping your financial house in order, which is why we've put together 10 simple, yet effective, tips and tricks to help you freshen up your finances.

Why Hiring an Investment Professional is a Good Idea

Like most people, you probably think hiring an investment professional is a waste of money. You might believe using a pocket investor or investment app is just as good — or better — than working with an investment professional. However, this isn't always the case. There are many reasons why hiring an investment professional is a good idea and can maximize your return beyond what fractional investing can achieve.

Benefits of Gift Card Programs for Your Business

Want to attract new customers and keep existing ones returning? A gift card program can help! In this blog, we'll highlight four benefits of using gift card programs. Here at Extraco Banks, we offer Cashback+ to our customers to purchase digital gift cards with bonus offers any time they want using funds directly from their checking accounts.

Ways to Save More Money: Tips to find extra funds to save and cut your monthly expenses

If it seems like every news article you read drags you down, and every trip to the gas station and grocery store makes your budget cry, then you’re not alone. Yes, prices are rising. Sometimes it seems like they’re rising daily, but that doesn’t mean you can’t find ways to save more of your hard-earned money. It just means that, at least in today’s market, you sometimes might need to get a little more creative about how you go about saving money. Although this list isn’t all-inclusive, here are several tips to get you started.

ICYMI: November Bank & Brews | Digital Marketing 101

The November edition of our Bank & Brews virtual workshop series was all about Digital Marketing in the era of COVID-19 and beyond. The workshop was led by Gordon Law, President of Swimming Duck, a marketing agency based out of Dallas. Gordon is also a professor at SMU where he teaches marketing and digital media. He has over 40 years of marketing and advertising experience and is a great friend of Extraco Banks. We were thrilled to have him lead our final virtual workshop of 2020. 

ICYMI– Best Practices for Business Finances

The importance of well-organized business finances cannot be overstated. Keeping accurate and well-organized financial data is critical for knowing the status of your business, tax season, and especially when seeking financing.

ICYMI– Bank & Brews Waco | A Deep Dive into Google Analytics

After wrapping up a three-part series around the Startup Waco and Public Improvement District Marketing Skills Toolkit, we thought it was time to take a deep dive into some of the essential tools that all businesses should be utilizing. For our June Bank & Brews workshop, Extraco’s own Digital Marketing Specialist, Carina Yebra, walked attendees through what she considers to be an essential, and often underutilized, tool for all businesses– Google Analytics. 

Bank & Brews Waco | Utilizing Google Web Tools in Your Small Business Marketing Strategy

Take a deep dive into some of the essential (and free) Google website tools that all businesses should be utilizing. For our August Bank & Brews workshop, Extraco’s own Digital Marketing Specialist, Carina Yebra, walked attendees through what she considers to be essential, and often underutilized, tools for all businesses– Google Analytics, Google Tag Manager, Google Search Console, and Google My Business.